Accelerate Cross-Cultural Sales
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"Accelerate Cross-Cultural Sales" with Joy Chen
Joy Chen offers this topic as a dynamic keynote, an engaging half-day workshop, or a comprehensive training program, backed by her skilled team at the Multicultural Leadership Institute. All programs available both in-person and online.
Keynote Description:
In today’s rapidly shifting business arena, mastering the ability to sell across cultural boundaries is more than a skill—it's a strategic necessity. This evolving landscape demands not just tactical sales flexibility but a deep understanding of diverse cultural contexts, and the ability to forge authentic connections with clients from all backgrounds.
Our speaker, Joy Chen, CEO of the Multicultural Leadership Institute, is a trailblazer in global cross-cultural market development. A former Deputy Mayor of Los Angeles and executive recruiter for Fortune 500 CEOs and Board members, her leadership has spanned three continents and been featured in the Wall Street Journal, Financial Times, The Economist, CNN and Vogue China.
Keynote Highlights:
- Decoding Cultural Influences: Dive deep into the intricacies of cultural and social dynamics. Gain a nuanced understanding of the hidden forces shaping effective cross-cultural sales interactions.
- Engaging Clients of All Backgrounds: Develop the skill to seamlessly shift perspectives and behaviors, enhancing your ability to connect with, inspire, and influence a diverse client base. Learn cutting-edge communication techniques to build trust in varied business contexts.
- Adapting Sales Strategies for Emerging Markets: Refine your sales approach with adaptable, culture-aware strategies. Leverage deep cultural insights to swiftly adapt to changing market landscapes, ensuring a successful entry into new and growing market segments.
"Accelerate Cross-Cultural Sales" is more than a learning experience; it's a transformational journey designed to empower sales teams to excel in domestic and global markets. Utilize Joy's extensive expertise to accelerate you toward your sales targets more quickly and easily.
Joy Chen 陈愉
A trailblazer in global leadership and cross-cultural market engagement
Joy Chen, CEO of the Multicultural Leadership Institute (MLI), is a trailblazer in global cross-cultural leadership development. A former Deputy Mayor of Los Angeles and executive recruiter for Fortune 500 CEOs and Board members, her leadership has spanned three continents and been featured in the Wall Street Journal, Financial Times, The Economist, and Vogue China.
As Deputy Mayor of Los Angeles, Joy led economic and workforce development for a culturally diverse city whose workforce speaks 90+ languages. Her initiatives, aimed at equipping Angelenos with the necessary skills for global economic success, endure as policy benchmarks. Transitioning to the corporate sphere, Joy joined Heidrick & Struggles and over seven years recruited global leaders across North America, Europe, and Asia.
The pivot to leadership development was serendipitously sparked by the success of Joy's leadership blog in China, launching her there as a keynote speaker, author, and training organization founder serving millions in Asia and the Americas.
At the Multicultural Leadership Institute, Joy and her team deliver training that integrates global leadership expertise with insights from across the social sciences, enabling audiences to connect across cultures to enhance collaboration and achieve ambitious growth targets.
Watch Joy in Action
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Engage with the Future of Sales Leadership:
Ready to transform your sales approach for the modern, culturally diverse marketplace? Discover the game-changing impact of Joy Chen's insights. Fill out the form below to begin.
